Taking Social Media Offline

Social media and event planning

Taking your social media efforts offline is a logical next step, especially if your goal is to create community and evangelists for a club or organization. Having a party, a meet-up, workshops or meetings on a face to face basis both empowers and rewards your loyal following. Some may step forward and want to create [...]

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Bringing YouTube to Your Fan Page

YouTube Videos for Facebook Fan Pages

Showcasing your own videos or your favorite videos from YouTube on your Facebook Fan page is easy using the YouTube Box Application. You can use this application to help customize your page and bring in your own content to show off your area of expertise or tutorials. Importing your favorite videos related to niche can [...]

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Reader Question- On Facebook, Use the Wall as the Homepage or Boxes?

Facebook Fan Page Design

A reader wrote in to ask which was better on a Facebook Fan page.

Use the wall as the homepage?
Create a custom look using boxes amd FBML?

Facebook fan pages are really mini-websites where a brand, product or individual can create community around themselves, get some feedback and hopefully input from fans and take advantage [...]

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Spiffing Up Your Blogger Blog With Gadgets

Add gadgets to your blogger blog

Blogger blogs can have almost as much fun as Wordpress ones when you add some “Gadgets” (Google’s answer to widgets in Wordpress). You can bring your Twitter feed into the sidebar, add games applications and other tools. There are actually quite a few both third-party and Blogger gadgets. Here’s a quick tutorial to show [...]

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Spicing Up Your Facebook Fan Page

Facebook Fan Page Customization FBML Application

Customizing your Facebook Fan Page can really help strengthen your marketing and branding efforts. You’ve probably seen other Fan Pages that seem to have some extra customized tabs or added boxes for signing up for newsletters. This is usually the result of adding the Static FMBL application and inputting a bit of HTML code. FBML [...]

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FTC Blogging Laws

FTC Rules for Bloggers

Whether you are an amateur blogger or a professional blogging for a company you need to clearly understand the FTC’s rules for bloggers or suffer the consequences.Like up to $11,000 in fines! Scary? Well it’s supposed to be, but quite honestly if you abide by good old common sense and treat people [...]

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Making the Most of Your Facebook Profile Picture

Facebook Profile Picture

Facebook profile pictures on either your personal profile or on your Fan Page are typically one of the few items a Facebook user will see first. This means it can be prime page real estate for making a first impression on the person who visits your profile or your Fan Page. If you’ve ever uploaded [...]

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Twitter Background Design Template

Create a Custom Twitter Background

Look at custom Twitter backgrounds and you’ll see there are a lot of similarities in what people do. You can only be so creative with a Twitter background because you are slightly limited by the design constraints of the Twitter content layout. Look at the basic Twitter page design At the [...]

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Get More Facebook Fans

More fans for Facebook Fan Page

If you build it, will they come? Maybe. You have your Facebook page all set up and a few people have become fans but you would surely like to continue growing your fan base. The following video tutorial will provide you with a few tips for helping you get more fans on your Facebook fan [...]

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Screensharing and Webinars with DimDim

Web meetings with DimDim

DimDim is one of several apps that will allow you to quickly pull together a meeting online and even share your screen to demonstrate a technique, show off a website or work through a new product feature. The free version hosts up to 20 people so you can easily create a webinar for free. In [...]

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Verify Your Google Profile

Create a Verified Google Profile

Google Profiles are another way to give people a way to find you and your other social media profiles. Think of it as a hub for your social media connections and as yet another way to drive traffic to your social profiles. Setting up a profile is a snap and you can add your social [...]

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Manage Multiple Social Media Accounts with NutShellMail

Nutshell Mail helps you manage your social media profiles

NutshellMail is at the leading edge of what we expect to be the next wave of innovation in social media. Applications that let you monitor all of your social media networks in one place and give you a summary of your activities. This is especially important for a company that has multiple people engaging through [...]

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Protecting Your Privacy on Facebook

Facebook Privacy Settings

Privacy on the internet has long been a concern. With the rise of social networking and online sharing, protecting which data and information you choose to share and make available to your networks becomes even more important. There have been significant concerns raised recently about privacy on social networks and how social networks need help [...]

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A Convincing Argument for Social Media Involvement

Social media strategy from Janet Fouts -Social Media Coach

So you’ve decided social media is a useful way to connect with your customers and spread the word about your business? Cool for you. Now how are you going to convince the CXOs that it’s not just a waste of time? I’d suggest you don’t start with “We HAVE to have a [...]

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Put Your Social Media Campaign on Auto-pilot

social media coach

If you’re one of my social media coaching clients you’ve likely heard this a few times. Feel free to skip this post or use it as a friendly reminder to engage, engage, engage! If not, read on. There are a lot of ways to automate social media participation. Note I said “participation” [...]

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What is RSS and Why Should I Care?

What is RSS?

There are lots of explanations for the acronym “RSS” but the most popular is probably Really Simple Syndication. RSS is simply a way to deliver a “feed” of the headlines of a blog, video or audio in a standardized format. This allows a publisher of content to syndicate it and deliver it to users in [...]

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