I’ve gotten quite a bit of great feedback on my last post, the 5 traits of the social sales person. The post really seems to have struck a nerve with a lot of people, even though it barely touches the surface of how sales people can use social media to get more business. Of course… Read More


Everybody is asking and it’s a tough question for many. I know a lot of the marketing firms are jumping in with both feet, but for my small business customers I’msaying no, wait a bit. Why? There are so many things business page can’t do yet. For example: A page can’t follow you until you… Read More


Many web sites are using Facebook Connect for Authentication (AKA SSO- Single Sign On) as a way for people to be able to log in to the site,. Whether for downloads, games or to comment, this is an easy way for your users to log in without having to give you information. Seems like a… Read More


QR codes are those funny looking blotchy boxes like the one you see to the right of this post. QR stands for Quick Response.They were originally developed in Japan as an inventory control tool and they’ve been using them for around 10 years now. The code above is for the Social Media Coaching Center. We… Read More


If you haven’t heard of Google Moderator, you’re probably not alone. It doesn’t seem to be one of the Google applications that has gotten much press or online mention. Recently though, Google Moderator was given a significant boost as they announced that Google Moderator was now integrated with YouTube so that you can now solicit… Read More


If you’ve got profiles on multiple social media networks it can be a bit of a hassle to keep up with everybody and their various updates. Gist gives you the ability to link your address book and your contact list on a number of social media sites together with some email applications (It’s particularly powerful… Read More


Image via Wikipedia You may have seen the ads for Groupon on Facebook.The site offers coupons for local businesses by email. “One ridiculously huge coupon each day on the best things to eat, see, do and buy in…(insert your city here)” Not rocket science in itself, but this thing has taken off like a rocket… Read More


Google Profiles are another way to give people a way to find you and your other social media profiles. Think of it as a hub for your social media connections and as yet another way to drive traffic to your social profiles. Setting up a profile is a snap and you can add your social… Read More


Image via Wikipedia One of the most obvious governmental uses of Crowd-sourcing has been President Obama’s effort to really hear the voices of the American people. He used several platforms to do this, including Ideascale’s platform at opengov.ideascale.com where the people were allowed to post ideas, discuss and refine others’ ideas and vote the best… Read More


Image via Wikipedia Ask500People.com is a very simple site that allows you to ask any question you want of a diverse and de-centralized group of people. Users post a question and it goes into the queue where other users can give their opinion and comment on the question. Instant reporting gives you basic demographics on… Read More


Image by shareski via Flickr Crowd-sourcing is a way to leverage the knowledge and interests of a large number of people to gain insight, solve problems and create content. A traditional marketing research team might locate a few people, bring them into a room with some video cameras or a one-way mirror and ask a… Read More