This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+ .  If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile Your profile is going to… Read More


You know, the platform you develop your brand on doesn’t matter in the least. What DOES matter is that the people you want to get to know you, who would most benefit from knowing your brand are using that network. I suggest you go through a few steps: 1. Clearly identify what your brand is all… Read More


Having too many fans can actually hurt your Facebook page’s ranking. I know, sounds crazy right? If you’ve head me speak on social media you’ve heard me say that social media is not about numbers but about quality. This is particularly true on Facebook. Why? Because Facebook has a ranking system called “EdgeRank”. To put… Read More


I’ve mentioned in the past that I like what the engineers at Twylah are doing with Twitter. Basically they aggregate and archive your tweets in a way that makes them easy to brows for your readers. Now they’ve just released a new feature called “Power Tweets”. When you send a power Tweet Twylah automatically creates… Read More


I’ve been gratified and a little puzzled by some of the people who follow me on Twitter (or any other social network for that matter). I mean, sure I hope you follow me, and a lot more people too, but sometimes a girl’s just gotta wonder what makes people choose to follow one person and… Read More


If you manage a group, or have been deciding between a Facebook page for your business and a Group, read on. Facebook fine-tuned a new version of groups back in October 2010. It was a little buggy at first but people have adjusted. Now Facebook is making a lot of changes again, and again forcing… Read More


Just when you’re starting to figure out Facebook’s latest system they’re bound to throw a wrench in to complicate things. Facebook recently made an un-announced change in the way they handle secure browsing on their site. Users are now offered secure browsing on Facebook by just changing their preferences under Account Security to “Browse Facebook… Read More


Maybe not anymore. In February Google rolled out an update to their algorithms directed at sites that duplicate content as well as those that “spin” articles (replacing phrases and words so they aren’t exact duplicates and then posting to article hosting sites). They’ve just rolled it out globally to English speaking countries as well. Google… Read More


So, you want people to blog about you eh? Great idea, bloggers can be a huge help in getting the word out about you, but firs they have to find you, Second they have to think what you have to say is important enough to share with their readers. Let me tell ya, bloggers guard… Read More


Google just introduced their “plus 1” feature. It hasn’t rolled out to everyone yet, but you’ll probably see it soon. Here’s a video description of how it works (from Google’s point of view.) If you want to give it a spin, click here to join Google’s Experimental Labs. So who sees your +1’s? People in… Read More