Sometimes you find a brand-new social media platform and there isn’t anybody there yet in your space. Take a good look before you commit resources to this new platform, but if it seems stable and they’ve got an interface and “voice” that appeals to you this may be the opportunity to be the leader in… Read More

What do you want to talk about? Consider what you talk about at work, at home, and with clients, and make a list of topics and keywords that are at the core of your day-to-day conversations. Include the keywords you use to talk about your business on your website as well as a few of… Read More

Getting started is simple. The hard part is figuring out who you want in your network, and where they “live” online. It’s a waste of time and energy to join a network if your target market isn’t there. Tweet… Read More